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Populix Case Study: Evaluating the Effectiveness of Emission Test Sanctions in Jakarta (PSR)
Populix collaborated with Vital Strategies and the Jakarta Environmental Agency to evaluate public perceptions and the effectiveness of emission-testing sanctions in curbing air pollution across the city. The study integrated perception surveys with awareness campaigns to promote cleaner air initiatives. Results were disseminated widely through media coverage, motion graphic videos, and videotron displays throughout Jakarta […]
How Shelf Positioning Shapes Consumer Choices in Grocery Shopping
When grocery shopping, consumers make purchasing decisions within seconds. The way products are displayed on store shelves significantly impacts buying behavior. Factors such as visual focal points, packaging design, and product positioning influence how customers engage with products before choosing. Understanding these behavioral patterns is essential for brands and retailers to maximize sales opportunities. Key […]
Cluster Sampling Penelitian: Pengertian, Teknik, Contoh, Rumus
Kita pasti pernah mendengar istilah cluster sampling dalam proses riset atau penelitian. Pengertian cluster sampling adalah metode pengambilan sampel probabilitas di mana peneliti membagi populasi besar menjadi kelompok-kelompok kecil yang dikenal sebagai cluster, kemudian memilih secara acak di antara cluster untuk menjadi sampel. Apa Itu Cluster Sampling? Mengutip laman Simply Psychology, cluster sampling biasanya digunakan […]
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