Bagaimana cara membuat akun Populix?

Pernahkah Anda mendengar istilah IPO? Initial Public Offering atau juga disebut Go Public adalah langkah yang diambil perusahaan seperti bisnis startup saat ingin melakukan ekspansi. Namun sebenarnya, apa arti Go Public dan apa yang jadi alasan perusahaan mengambil keputusan tersebut? Lalu, apakah bisnis Anda juga harus melakukannya? Untuk menjawab semua pertanyaan tersebut, simak selengkapnya seputar […]

In Indonesia, understanding health is evolving into a multidimensional framework that includes physical, mental, and financial well-being. This shift reflects broader societal changes in how individuals perceive their health and the proactive measures they take to maintain it. Insights from a recent qualitative research study conducted by Populix among young adult Indonesian consumers highlight these […]

Brand strategy plays a critical role when companies expand into Southeast Asia (SEA), a region rich with opportunities yet highly diverse in culture, digital behavior, and consumer preferences.  SEA’s fast-growing population, strong mobile-first culture, and rising purchasing power attract businesses across industries, including FMCG, technology, retail, financial services, automotive, and more.  But while the region […]