Apa beda reward dan PopCoins?

This article is grounded in a qualitative research study conducted by Populix, leveraging the firm’s deep expertise in uncovering consumer motivations, behaviors, and cultural nuances through qualitative methodologies. The study aimed to explore Indonesian consumers’ perceptions of skin health and their attitudes toward antiseptic soap usage—an area best understood through in-depth, context-rich inquiry. To capture […]

Populix collaborated with Vital Strategies and the Jakarta Environmental Agency to evaluate public perceptions and the effectiveness of emission-testing sanctions in curbing air pollution across the city. The study integrated perception surveys with awareness campaigns to promote cleaner air initiatives. Results were disseminated widely through media coverage, motion graphic videos, and videotron displays throughout Jakarta […]

Dalam strategi pemasaran, setiap perusahaan wajib memiliki brand portfolio atau portofolio merek. Melansir laman Business Jargons, brand portfolio ini mencakup semua merek yang ditawarkan perusahaan untuk dijual agar dapat memenuhi kebutuhan beragam kelompok orang. Perusahaan haruslah membuat brand portfolio dengan optimal dan sedetail mungkin. Sebab, brand portfolio atau portofolio merek ini diharapkan dapat membuat konsumen […]